Archive of the category 'trend'


Follow up A/W 2010-11






The 6 trendboards shown above have been created for a danish womens wear fair in beginning of march.

Extract A/W 2009/10

Friday 3. july

As our blog is quite new and we are busy working with our colour forecast for A/W 2010/11 we realised that we have not shown our forecast for A/W 2009/10 so here it comes:


A story of english traditions mixing grunge lifestyle; mix & match, unexpected combinations, gentleman grunge, tartan checks, wools, winter cottons, raw edges, crinkle effects, traditional versus innovative, riding pants, bright accessories.


Working class heroes; street art, urban life, asphalt players, city heroes, urban street wear, lots of denim, dark, unwashed, leather, used, plain, shiny surfaces, reworked blazers, cargo & surplus pants, Oliver Twist, vagabonds.


Influenced by architecture; simplicity, importance of surfaces, neutral shades, touches of decadence, a matter of style, monochromes, minimalism, tailoring, sculpturing, avant garde, shiny versus mat, 3D effects, techno fabrics, heavy laces, smooth surfaces.


Rebel attitude; rodeo, country, western, pioneers, wild west outlaws, rough materials, dusty look, denims, sheepskin, native indian patterns, cowboy boots & hats, no boundaries, oilskins, rustic cottons.


Farmers marked; rural workwear, faded look, focus on shirts, come back of the long skirt, new basics, small checks and stripes, heavy gate knitwear, velvets & cordoroys, woollen jerseys, denims and cottons.


The wonders of nature; soft seduction, lightweight fabrics, fluffy knitwear, fairytales, natural inspired prints, magic mushrooms, feathers, frills, layers, see through, airy feeling, decorations, 3D effects, soft cocooning.

Preview A/W 2010/11

Tuesday 14. may 2009


Right now we have started working with our trend and colour stories for autum/winter 2010. As we were browsing through our photos we found these beautiful logs. Enjoy!

Colour Forecast SS 2010

Friday 24. april 2009grunge1









The trend stories above are all extracts from our SS 2010 trendbook. We deliver trend talks - a combination of power point and verbal presentation - with focus on womens-,mens- kidswear or interior. Please contact us if you want further informations: